Understand your business emissions
1) What causes emissions
Direct carbon emissions produced by media and entertainment businesses include:
- energy use – electricity and gas for lighting, heating and office equipment
- general waste – when it’s not recycled and ends up at landfill sites
- transport – using petrol or diesel vehicles to deliver services
2) Calculate your emissions
Use a carbon calculator to work out your business’s carbon footprint. This is measured in tonnes, over a year.
3) Estimate the cost of your emissions
Once you have your carbon footprint, you can calculate how much your emissions are costing you. This will give you an idea of potential savings you can make by taking action.
4) Sign up to the SME climate commitment
Make a climate declaration to show customers you are committed to reducing emissions.
1) Support in your sector
Advice on sustainable TV and film production is available from Albert.
The Advertising Association (AA), has launched Ad Net Zero to provide guidance for advertising businesses and media agencies.
You can also learn how to run your business in a more environmentally friendly way by hiring a sustainability consultant
2) Support in your region
The following grants, schemes and loan programmes are available in Greater London:
- Greater London Fund invests in early stage companies with an average investment of £400,000 to £1M – part of the fund is set aside for companies that reduce waste
- Greater London Investment Fund offers loans from £100,000 to £1M to limited company SMEs – repayment term is 3 to 5 years and interest rates vary
Actions you can take right now
1) Use less energy at your workplace
Quick, low-cost measures include:
- lighting – use LED bulbs for greater efficiency
- heating – put your thermostat on a timer and seal your windows for extra insulation
- office equipment – try to turn off and unplug devices when they’re not being used
2) Get training in energy efficiency
You can train your team to be aware of energy efficiency in the workplace. Find a course
3) Change your energy tariff
Switch to a green energy tariff with your energy supplier. This will reduce your reliance on energy produced by fossil fuels.
4) Switch to a smart meter
This will allow you to see and control how much energy you use. Find out how
5) Manage your waste
Recycle waste to prevent it being taken to landfill sites where it takes longer to break down and causes more emissions.
Longer term actions
1) Making changes to your office or workplace
If you are the legal owner, there are a number of long-term measures you can take to improve energy efficiency.
Check planning permission guidelines before you go ahead with any structural changes to the property.
Improving insulation and windows
You can make long-term savings on energy bills by insulating your workplace and replacing old windows.
You can also make significant long-term savings by installing renewable sources of energy.
2) Reducing transport emissions
Over 25% of the UK’s carbon emissions are caused by transport. You can take measures to reduce the impact.
If you have employees you could introduce a cycle-to-work initiative or encourage them to take public transport.
If you use a work vehicle, you can also reduce fuel costs by switching to an electric vehicle (EV). You would be exempt from road tax, congestion charges and parking fees in certain areas.
For easy overnight charging you could install EV chargers at your home or workplace. A government grant scheme covers up to £350 per charging point.
3) Sustainable product packaging
Replace plastic with recycled or compostable substitutes.
Types of sustainable packing include:
- plant-based packaging
- edible packaging – made from seaweed extract
- compostable and biodegradable plastic alternatives
- plantable packaging – which is made from seeds and can be buried in soil
To reduce indirect or ‘supply chain’ emissions you need to consider what happens before and after your business provides a service or makes a product.
1) Choose greener ‘upstream’ suppliers and products
- use suppliers that measure and reduce carbon
- help your suppliers with carbon reduction projects
- buy products that take less energy to make, transport and operate
2) Reduce emissions ‘downstream’ of your business
- make products that take less energy to make, transport and operate
- reduce water consumption and waste disposal needs
- make investments in lower carbon financial products
- give incentives for lower emission activities in leased assets or franchises
3) Certify your supply chain action
The Carbon Trust offers the following verification schemes:
Share your progress
Sharing your progress will help employees and customers feel confident that you’re reducing carbon and moving towards net zero.
You should share your progress once you’ve done both of the following:
- worked out a benchmark of emissions
- started to take action